As you may have heard by now, Google is making important changes to their privacy policies and there are requirements that your business may need to meet in order to be compliant with those new policies. Background The GDPR or General Data Protection Regulation is a new legal framework under the European Union which is […]
By now you’ve likely heard, read, or watched something in the media about data retention and privacy on the internet, and there’s a pretty good chance it was about Cambridge Analytica and Facebook. However, there’s another story unfolding in the cyber-privacy world, and it could impact how long your browsing data will be retained by […]
Search engine optimization can be a fickle beast, and nobody would disagree with the fact that it can take some serious time, effort, and skill to improve rankings. However, there are a few things you can easily do to improve your site’s visibility, and the best part is that you don’t need to be an […]
As a business ourselves, we here at Burlington Bytes understand that having a strong customer base is one of the best indicators for success, and finding new customers is one of the best ways to keep your customer base replenished. Unfortunately, finding new customers can be easier said than done. Enter Google AdWords Similar Audiences. […]
Want the convenience of machine learning and automation, but with the common sense and expertise of a real live human? Talk to our Digital Marketing team about Enhanced Cost-Per-Click Bidding (ECPC for short). They implement a potent mix of automation and good old common sense to make sure your Google AdWords campaigns are performing just […]
After celebrating just it’s 5th birthday last week, Facebook’s child company Instagram, the photo-sharing application which is responsible for more than 400M Monthly Active Users and 80 Million Photo Uploads Every Day, passed another milestone: making in-app advertising available for all businesses – big and small – in over 200 markets around the world. Instagram prides […]