I’ve been working on Goodnight Moon’s website over the last month to help them make a big sales push over Labor Day. They’ve got a new WordPress site with a custom theme and search engine optimized content. I’ve set up an adwords campaign that is generating a ton of leads, as well as a YouTube channel. I’ve installed a couple of forms for customers, and a tracking phone number to show how many phone calls are coming from the website. To tie it all together, they get weekly reports showing traffic, visitor location, and how many leads my internet marketing has generated, and a ton of other info. Their website traffic is up 400% and climbing since the relaunch, and people have been calling from all over the Northeast.
Goodnight Moon is a Serta mattress and bedroom furniture store located at 67 Creek Farm Rd, Colchester, VT. Give them a ring at (877)821-8587 if you’re looking for a new mattress, Shelly will hook you up.
This is hopefully the first of many mattress store websites that I’ll be building as part of an offering I’m calling ZZzWebsites. I’ll be building a case study with Goodnight Moon over the next couple months, and will use that case study to sell internet marketing to more mattress stores in the near future. Check out my card designs and logo, and stay tuned!