Finance SEO Company for Growing Traffic & Deposits
Your potential clients are already searching for your services. The question is: are they finding you? We help regional banks, credit unions, and financial institutions climb search rankings with strategies built for long-term growth. No jargon, no guesswork – just real results like more qualified traffic, stronger visibility, and, yes, more deposits.
Rank for Your Services, Not Just Your Brand
Showing up for your own brand name is easy. Showing up when someone searches “home loans near me” or “best local savings accounts”? That’s where the real opportunity lies. We help financial institutions grow deposits by optimizing for the services people are searching for, helping you get found by new clients – not just the ones who already know you.
Get Found First by New Clients
Searchers nowadays rarely scroll past the first page, which is why being #1 is so important. We optimize for the exact keywords your clients are using, so you show up before the competition.
Visibility That Builds Trust
Higher search rankings boost clicks and credibility. When you consistently appear in search results for core financial services, clients start to see your brand as the go-to.
Turn Traffic Into Deposits
More organic traffic is great, but more qualified leads are even better. Our SEO strategies aim to connect you with people ready to open accounts, apply for loans, and reach out for financial advice.
Finance SEO With Real Returns
802 Credit Union
See how our team helped a local credit union in Vermont increase conversions, including form submissions, phone calls, account opens, and loan applications from organic traffic.
What Our Clients Say
Jessica Holden
What’s Included in Our Finance SEO Services
Our SEO services are built to help financial institutions show up, stand out, and drive action. We tailor our strategies to each client’s needs and incorporate everything from keyword research and technical SEO to local optimization and on-page improvements. Every tactic is designed to attract qualified traffic and turn it into new account opens, deposits, and loan applications.
Our Process & Approach
Finance SEO isn’t one-size-fits-all, and neither is our approach. Our process is designed to deliver real results for financial institutions ready to boost trust, visibility, and qualified leads.
We start by learning about your business, your market, and your goals. Our intent is to know where you’ve been, where you’re currently at, and where you’d like to go.
Next, we set up Google Analytics, Google Tag Manager, and conversion tracking so we can measure what actually matters: leads, not just page views.
Using in-depth keyword research tools, we identify the high-intent, local keywords your clients are actually using, like “credit union near me” and “heloc in {city}”. Next, we analyze your competitors to identify opportunities and refine our overall strategy.
We optimize all content, from page titles and headers to structure, so search engines and users can easily find what they’re looking for. Whether it’s your main services, branch locations, or product offerings, we make sure every page is working to drive traffic and conversions.
We don’t just launch and leave. Finance SEO requires ongoing attention, regular updates, and content that reflects changing customer needs and industry trends. We continuously optimize based on performance data, search behavior, and your evolving business goals so your strategy stays sharp and relevant.
Each month you’ll get clear, consistent reporting that shows what’s working (and what needs adjusting), along with a call with your assigned digital marketing specialist. No more vague mystery metrics – you’ll always know how your SEO is performing and where we’re focused next.
Why Bytes.co?
Personalized Approach
We collaborate with our clients to create an online experience that accurately reflects their business and allows them to scale and grow.
Proactive Solutions
With 10+ years of real estate industry experience, we’ve seen it all. We know how to both predict & effectively solve almost any online challenge that comes our way.
Proven Results
We use data to optimize performance and improve your overall ROI. Our goal is to ensure that you’re seeing the results you need to grow your business.
From the Bytes.co Blog
While every market is different, most financial clients begin seeing meaningful improvements in rankings and traffic within 3-6 months. We focus on quick wins first, like optimizing existing content and fixing technical issues, while building long-term strategies for sustainable growth. Throughout this time, you’ll receive regular reports showing your progress.
Success isn’t just about more traffic, it’s about the results you can see and trust. We track a variety of KPIs and report on them each month for full transparency:
- Keyword Rankings
- Organic Traffic Growth (Sessions and Users)
- Engagement Metrics (Bounce Rate and Average Session Duration)
- Conversions (Phone Calls, Form Submissions, Emails, Loan Applications, New Account Opens, etc.)
- Conversion Rate
All data reported on is tracked through Google Analytics and SEMrush, and packaged in easy-to-use custom dashboards.
Finance SEO isn’t just about getting found, as it requires building trust in a highly regulated, competitive industry. Unlike general SEO, finance SEO requires a deeper focus on compliance, authoritative content, and technical accuracy.
Search engines hold financial sites to a higher standard (think E-E-A-T: Experience, Expertise, Authoritativeness, Trustworthiness), which means your content, site structure, and backlink profile need to reflect credibility at every level.
We work with all of the above! We partner with all kind of financial institutions, including regional banks, community credit unions, mortgage lenders, wealth managers, and independent financial advisors. Whether you’re a small team with one location or a multi-branch institution, we build SEO strategies that scale with your goals and your audience.
Of course! Local SEO is a key part of our strategy for financial institutions. We optimize your website and Google Business Profile to help you appear in searches tied to your specific services and locations, whether it’s “personal checking accounts in {city}” or “small business loans near me.” Our goal is to make sure your services get found by the right people in your community – or the new market you’re trying to break into.
Yes, but it takes the right strategy. In competitive financial markets, SEO isn’t about quick wins, but building long-term visibility and trust. We focus on what gives you an edge: targeting high-intent, service-specific keywords, strengthening your local presence, and creating authoritative content that sets you apart from bigger institutions. With consistent effort and the right technical foundation, SEO can absolutely help you compete – and win – in even the most crowded markets.
With our monthly SEO management packages, you’ll be assigned a designated digital marketing specialist who will manage your account and optimize your website for maximum results. In addition, you’ll have access to our team of SEO experts who can provide guidance and advice on all aspects of digital marketing. We believe that by working together, we can help you achieve your goals and reach new levels of success.
Yes! As a full-service digital agency, we also offer paid search advertising, website design and development, conversion rate optimization, Facebook and LinkedIn advertising, and ongoing support and hosting. Many of our financial clients combine SEO with services like Google Ads or a website refresh to maximize results.
Looking for Finance SEO Services?
Tired of showing up for your brand name but not your actual services? It’s time to make your website work like the growth tool it’s meant to be.
Whether you’re looking to outrank competing local banks or break into new markets, we’ll help you build a strategy that supports your long-term goals.