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Digital Marketing

Conversion Rate Optimization (CRO)

With our conversion rate optimization (CRO) services, we can identify areas of improvement on your website and help you achieve your desired results.

Our CRO Services

Our digital marketers are conversion rate experts and are fluent in everything from Google Optimize and HotJar to in-depth user experience (UX) analysis. We provide our conversion rate optimization (CRO) services to both local businesses here in Burlington, Vermont, and those far beyond our state’s borders.

Google Optimize experiment editor on the Bytes.co homepage

A/B Testing

Using Google Optimize, our digital marketers have the ability to run A/B tests on any page of your website to help inform your digital marketing strategy. With controlled, accurate tests, we can focus on changing one element at a time to optimize your website for success.

HotJar click heatmap of the Bytes.co website for CRO

Heat Map Analysis

HotJar is the perfect tool for understanding how users are interacting with your website. Through careful heat map analysis and tracking clicks and scrolls, HotJar provides us with insights on how to make your website more user-friendly.

HotJar reporting dashboard for CRO insights

User Behavior Analysis

With the combined power of Google Optimize and HotJar, our digital marketing team will be able to help you make data-driven decisions for improving your website’s user experience and design.

Web developers working on a customer's website

UX Development

Once we have the results of our user behavior analysis, our web developers can help make any changes to your website to improve its performance. We make this process quick and easy so you can see an increase in conversions and ROI as soon as possible.

Google Optimize experiment results graph showing CRO insights

Regular Reporting

You will have a dedicated CRO expert who will provide you with monthly reports and updates on A/B testing progress. We’ll also provide you with analysis and next steps on how to improve your website’s conversion rate. We always work hard to provide our clients with open communication and full transparency.

Our CRO Packages Include

  • A/B Testing via Google Optimize & Other Tools
  • Heat Map Analysis via HotJar
  • User Behavior and User Experience (UX) Analysis
  • Landing Page Optimization
  • eCommerce Conversion Optimization
  • UX Development

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Still have questions?

Contact Us.

As a flexible conversion rate optimization agency, we offer different packages for our CRO services in order to accommodate a variety of budgets. We believe all organizations should have the opportunity to optimize their website, and we are committed to delivering actionable data without breaking the bank.

We typically do not have annual contracts for our CRO management services. Instead, we offer month-to-month contracts so you are never fully locked in. This gives you the flexibility to cancel or pause your service at any time if you feel that it is no longer meeting your needs. We want to make sure that you’re always getting the best value for your money, and our flexible contract options allow us to do just that.

When it comes to launching a new conversion rate optimization project, our team usually has a turnaround time of about a month. However, this can vary depending on the size and scope of the project.

Improvements in conversion rates will occur over time – how much time depends on your chosen data collection platform, as well as how much traffic your website receives. Once we have enough data to show statistically significant results, we can make the necessary changes to your website and work to improve its conversion rate.

With our conversion rate optimization services, you’ll be assigned a specialist who will manage your project and optimize your website for maximum results. In addition, you’ll have access to our team of conversion rate optimization experts who can provide guidance and strategy on all aspects of digital marketing. We believe that by working together, we can help you achieve your goals and reach new levels of success.

No! Although we are a technically a conversion rate optimization company based in Vermont, we offer our CRO services to businesses everywhere. We always do our best to ensure that all of our clients receive the same personalized experience that a local business would provide, even if they are not also located in Burlington, Vermont.

From the Bytes.co Blog

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