Senior Solutions Website Launch
We recently launched a new website for Senior Solutions, an organization doing vital work across southern Vermont to help older adults age with dignity, independence, and support. Their old website needed an upgrade, as it was text-heavy, difficult to navigate, and didn’t reflect the warmth or vibrancy of the community they serve. We set out to change that with a redesign.
Senior Solutions needed more than a simple re-theme. They needed a site that invited people in, helped them quickly find the support they needed, and reflected the energy and compassion of their team. We were proud to collaborate with them on building something that does just that.
The Vision: Welcoming, Clear, and Empowering
From the outset, the goal was to design a site that was not only easy to use for their target audience but also inspiring. Senior Solutions serves a wide range of users—from older adults and caregivers to volunteers and healthcare providers—and the site needed to support them all with equal clarity and care.
We leveraged imagery that presents seniors as independent, active, and full of life. Content was streamlined and reorganized into a “self-service” model, making it easier for users to access information and take action without needing to call a helpline. However, if they did want to call the helpline, we made that action easily discoverable for them! Combined with a warm application of the Senior Solutions brand colors and ample white space, the new design invites exploration while remaining professional and accessible.
The Project: Built for Impact
We collaborated with the Senior Solutions team to rethink not just how the site looked, but how it worked. That meant rebuilding the information architecture, prioritizing clear calls-to-action, and incorporating a variety of content layouts that generate visual interest and aid in understanding the material being shown.
Key Features of the New Website Include:
- A clean, mobile-friendly design with improved readability
- Predictable navigation and streamlined service listings
- Engaging, inclusive photography that reflects their community
- Clear calls-to-action for referrals, volunteering, donations, and contacting support
- Interactive calendar and up-to-date events section
- Online forms for pet assistance, volunteer applications, and more
- Easily editable content using the WordPress Gutenberg block editor
A Word from the Team
Every website we build is a collaboration between the Bytes.co team and our clients. The success of our projects comes down to strong communication and a shared commitment to our client’s mission—the new Senior Solutions website demonstrated exactly that. From kickoff to launch, we worked closely with the project team at Senior Solutions to understand their goals, gather input on content and design, and provide guidance along the way.
“It was truly a rewarding experience working closely with Senior Solutions on their new website, and to know that our work will contribute to the positive impact they have within the community. We delivered them a website which is easy to edit and keep up-to-date, and serves as a user-friendly, accessible online resource to support the aging population within our state.”
— Lauren Nitroy, Project Manager at Bytes.co
The Outcome: A Site That Works for Everyone
The new Senior Solutions website is warm, clear, and easy to navigate—just like the organization itself. It empowers users to find what they need quickly, whether that’s help with meals, transportation, Medicare guidance, or volunteer opportunities. For staff, it’s now far easier to keep information fresh, post updates, and highlight time-sensitive services.
Most importantly, the site now reflects the heart of Senior Solutions: a caring, professional, and forward-thinking organization dedicated to helping Vermonters thrive at every stage of aging. We’re proud to have played a part in supporting that mission.
Explore the New Website
We couldn’t be happier with how this website redesign project turned out, as it was quite the transformation from a design perspective. Be sure to visit the new Senior Solutions website to see their refreshed design and learn more about the important work they’re doing for older adults in southeastern Vermont!
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