HearthStone Stoves

What we've done

A leader in woodburning technology, HearthStone is based in Morrisville, Vermont, and manufactures interior wood and gas stoves, outdoor cookstoves and firepits, and cookware. Committed to providing heating solutions which are renewable, carbon neutral and clean, all of HearthStone’s wood stoves exceed even the strictest EPA guidelines for low emission combustible technology.

We were tasked to create a website which took HearthStone’s clients through their product discovery journey in a way that showcased the HearthStone brand and made the content easily digestible. Using a contemporary design, we created a website that was both visually appealing and easy to navigate through. The clear call to action buttons throughout the website allow visitors to navigate to key features and information about each Hearthstone product. We also integrated a dealer locator in order for customers to effortlessly find vendors nearby who carry Hearthstone products.


Hearthstone homepage before redesign on a desktopHearthstone homepage after redesign on a desktop

Project Highlights

  • Focus on a contemporary and cutting-edge website design
  • Create a dealer locator which identifies product lines different dealers carry
  • Clear calls to action for simplified website navigation
  • Product Detail pages highlighting key product features and specifications


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