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Bolton Valley

An independent mountain resort based in Bolton, Vermont.

As one of Vermont’s hidden treasures, Bolton Valley resort remains a beloved mountain by many people looking for a more authentic and accessible experience. From skiing and snowboarding, to mountain biking and disk golf, Bolton hosts a variety of events and activities throughout the year, making it the perfect mountain to spend time with your family.

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Bolton Valley homepage on laptop

Project Details

    • WordPress
    • Modern Tribe The Events Calendar Plugin
    • Gravity Forms Plugin
    • propConditions Integration
    • Email Marketing Integration
    • Regularly Updated Skiing Conditions & Weather Reports
    • Live Mountain Webcam
    • Third Party Website Links to View Pricing on Lift Tickets, Season Passes, and Reservations
bolton valley website on a laptop

The Challenge

We were thrilled to work with Bolton Valley on their website redesign project. Seeing as most of the more complex functionality of the site is handled by third-party services and platforms, we were primarily facing a content challenge. Our main goal for this website redesign was to provide a clear and predictable website structure with easy-to-use page templates on the admin side, as well as make content more easily digestible for users.

Our Approach

Being a content-heavy website, we focused primarily on modernization and organization, integrating a mega-menu for simple navigation. We incorporated high quality images to pair with their content, making the website more digestible for visitors. In addition to producing a mobile-friendly website, we also improved the overall look of how their third-party integrations, for features like weather conditions, lift ticket purchases, and booking functionality, are displayed on their website.

United Counseling Service full homepage

Homepage Layout & Design

Immediately gives users with a breakdown of Bolton Valley’s different offerings, and quickly provides users with important resort updates.

  • Mega Menu
  • Clear Calls-to-Action for Main Offerings
  • News & Events Section
  • Instagram Feed

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