Tony’s Train Exchange

Here at Tony’s, we’re a full-service model railroad company. We’ve been doing this now for about 30 years, and we sell those trains around the world. As the business grew and more demands were placed on our homemade website, we needed something way more robust in order to reach our worldwide customers. We needed to have a website that could help us grow and reach those clients. That’s where Bytes came in. We needed to be able to access and load data easily. We needed the ability to list more products and be able to access those products easily for our customers. The biggest challenges that we have as an inventory company that sells and distributes our own proprietary products, but we also sell and distribute other manufacturers, is taking data, putting it onto our website, and then managing that inventory and keeping it live. So, Bytes has helped us navigate what Magento can and can’t do, and they’ve always been very responsive to the changes that we’ve needed to make to the website in order to make our processes easier.

So, in addition to working with Bytes on our Magento e-commerce platform, there was a transformational shift within how we marketed to our customers. When we started with Bytes in 2014, we were doing physical handmail mailers that we were sending out with our product. We were doing completely print ad projects in various publications. And then, in about 2014, after Bytes started hosting our homemade website that we had built, we started talking with them about marketing using Google and using Facebook. We found that after about a year of using Google, we no longer wanted to be in the print ad space, so we removed ourselves completely from any type of publications and went completely to digital formats. We were seeing significant growth because we were reaching a global marketplace.

I went with them because they were the kind of company I would want to do business with, and I think that’s pretty easy to tell when you talk to the folks at Bytes. In working over the last seven years with Bytes, the primary thing that has formed that relationship has always been their attention to detail and responsiveness. I would make no hesitation in recommending Bytes for the company that’s looking for premium service, responsiveness, and are just damn good people to work with.