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Windows & Doors By Brownell

A retailer and installer of windows and doors based in Vermont and New Hampshire.

100% family and employee-owned, Windows & Doors By Brownell specializes in the sale and installation of Marvin windows and doors. Since its inception in 1991, Windows & Doors By Brownell has proudly been providing customers with high-quality products and top-tier customer service. Today, they continue to offer their services to customers from their locations in Williston, Vermont, and West Lebanon, New Hampshire.

Visit their website

Windows & Doors by Brownell homepage on laptop

Project Details

New Marvin Signature Modern Collection page on the Windows & Doors by Brownell Website

The Challenge

Windows & Doors By Brownell needed a website partner to modernize and streamline its WordPress website. Although its previous website was functional, there was a surplus of information resulting in too much text on a page and not enough action points, which tended to overwhelm users, leading to high bounce rates. Additionally, Windows & Doors By Brownell wanted a website that would speak to their different audiences. Therefore, the new website had to be easily navigable for homeowners, architects, and builders while also clearly communicating Windows & Doors By Brownell’s focus on quality and friendly, personable customer service.

Our Approach

Keeping these issues in mind, our team of web developers created a new WCAG 2.1 AA conforming WordPress website for Windows & Doors By Brownell that works to crosslink its product offerings with its service offerings as well as make it easy for a user to reach out and request more information. We reorganized existing website content, created a mega menu to better present product options, added a website search capability, and built out a designated resources section for customers. Finally, we opted for a balance of product and lifestyle photography to give a simultaneously relatable and aspirational feel.

Homepage Layout & Design

Showcases the Windows & Doors By Brownell brand while highlighting their core services and unique product offerings.

  • Mega Menu
  • Company Bio
  • Product Category Highlights
  • Helpful Resources Section

Visit the Website

Hear From Windows & Doors By Brownell

Interior view of a modern day kitchen with bright, contemporary windows and a sliding glass door

Jackie Turtur

We are so happy with our new site. Bytes.co did a fantastic job creating our vision through better site navigation and usability. In an ever-changing digital space, I have confidence with the Bytes team behind us!
View Case Study Jackie Turtur

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