Bytes.co Wins 2024 AVA Digital Award for Outstanding SEO Work
We are excited to announce that Bytes.co has been honored with a 2024 AVA Digital Award for the first time ever! This recognition comes as a result of our search engine optimization (SEO) work for Stave Puzzles, an artisanal puzzle company.
About the AVA Digital Awards
The AVA Digital Awards, presented by the Association of Marketing and Communication Professionals (AMCP), highlight the innovation and expertise of digital professionals across the globe. These awards recognize excellence in digital creativity, branding, and strategy, showcasing the best work in the industry. Categories span a variety of digital media and channels, including website design, social media, video, audio, and digital marketing. With a rigorous judging process and strict evaluation criteria, winning an AVA Digital Award is a testament to exceptional marketing prowess in the digital realm.
The significance of winning an AVA Digital Award is particularly noteworthy for Bytes.co, as this is our very first digital marketing award! This win reaffirms our position as a trusted partner for businesses seeking unparalleled digital expertise.
Stave Puzzles: Gold Winner in SEO Campaign Category
The winning entry that earned Bytes.co the AVA Award focused on our collaboration with Stave Puzzles. By targeting specific keywords related to puzzle types, occasions, and themes, as well as broader keywords like “puzzles for adults” and “wooden jigsaw puzzles,” we successfully improved organic traffic visibility year over year while ensuring accessibility best practices were met.
Stave Puzzles is a renowned artisanal puzzle company that has been crafting exceptional hand-cut wooden jigsaw puzzles since its inception in 1974. Each Stave puzzle is distinguished by its use of distinctive whimsical pieces, irregular edges, and intricate designs, setting them apart from traditional puzzle makers. The company takes pride in creating heirloom-quality puzzles that captivate and entertain, making Stave Puzzles a sought-after choice for collectors and puzzle aficionados alike.
Stave Puzzles originally approached our team in Quarter 4 of 2022 to get assistance with improving their website’s search engine optimization (SEO) and accessibility. Specifically, they wanted to ensure all their product and category pages had customized meta titles, descriptions, alt text, and optimized on-page paragraph content. For tracking keyword rankings, we targeted keywords related to the categories we would be optimizing for, including puzzle types, occasions, and themes, as well as broader keywords such as “puzzles for adults,” “wooden jigsaw puzzles,” and “handmade puzzles.” Taking a two-pronged approach allowed us to efficiently improve critical on-page elements across the entire site. Our efforts centered on crafting keyword-rich yet reader-friendly content to enhance SEO visibility for their core puzzle niches while also ensuring accessibility best practices were met.
Bytes.co: Elevated Digital Marketing Strategies
Our 2024 AVA Digital Award win not only shines a spotlight on our exceptional collaboration with Stave Puzzles, but also underscores our unwavering commitment to providing state-of-the-art digital marketing services across diverse industries.
With a proven track record of delivering data-driven solutions, Bytes.co continues to redefine the boundaries of digital marketing, empowering clients to soar above competition through strategic SEO, SEM, and social media marketing. An exciting first for us, this award serves as a testament to our team’s expertise, creativity, and dedication to excellence, further solidifying our position as a trusted partner for businesses seeking impactful digital strategies that drive success.
Last but not least, we’d also like to give a shoutout to Hannah Hook, one of our Digital Marketing Specialists, for her outstanding SEO work on this project.
