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Manchester Marketing

What we've done

The Manchester Business Association (MBA) formed in 2016 as a way to bring local business owners together to promote the town of Manchester and it’s businesses. The committee of 11 members regularly meets to discuss advertising, upcoming events, and marketing strategies that will bring visitors to the area during every season.

Through the management of their Google Adwords account, we’ve been able to set up custom goals that can be tracked through Google Analytics. These include social button link clicks, call-to-action clicks on the restaurant and lodging directories, and contact form submissions. Each month we consult the Analytics reporting to see which goals are converting as a result of our advertising efforts.

Results Highlight

Users

796
Before
1,918
After
140.95%
Increase

Goal Conversion Rate

13.93%
Before
17.71%
After
27.16%%
Increase

Sessions

876
Before
2,234
After
155%
Increase

YOU'LL LOVE WORKING WITH US.

Let’s talk about your online goals.

Free Consultation